Trading in the European Union requires additional brand protection requirements to protect your business identity. In such a case, applying for the EU trademark registration can be an excellent choice. So, if you are thinking about getting an EU trademark registration and wondering how to apply for it, keep reading! Here, we will share a step-by-step guide to register trademark EU. 

Who Is Eligible to Apply for a European Union Trademark?

If you are wondering whether you are eligible for EU trademark registration, then it would be wise to learn about the eligibility before learning about the registration process. According to EUIPO regulations, any natural and legal person, such as individuals, SEMs, private firms, legal corporations, and start-ups, can apply for registration.

Individuals and businesses not operating in the EU but want to extend their business in the EU can also apply for trademark registration. In this case, they have to appoint an EU-based representative who will carry out the entire registration proceedings, or else you will be disqualified.

Step-by-step Guide to Register an EU Trademark

EUTM registration is crucial for any business planning to operate in the EU. However, following the correct procedures is mandatory for seamless registration. Here are the steps you need to follow for EUTM registration:

1. Performing Trademark Search

Your first and most essential step to begin the registration process is performing a thorough European Union Trademark search. Although many people think it's unnecessary, in reality, it is essential to ensure a smooth registration process and avoid future complications. This helps to ensure you do not have a competition for the trademark. You can also take professional help, who can search for your selected trademark and ensure no one is filing for the same.

2. Filling the EUIPO Trademark Application

Once you have identified a trademark name and logo that no other business is using or applying currently, you can move forward to file the registration. Here, you need to visit the official website of EUIPO and file the trademark application. There are two types of applications: fast track and advanced registration. A professional can help you select the right type according to your business needs and carry out the proceedings.

3. Waiting for the Examination Period

Once you have successfully filed the trademark registration, the EUIPO registration examiner will examine your application and inform you of any issues regarding your application within a month. It can be a simple case of spelling or information errors, or a complex matter of trademark name, logo, or image clashes. You have to fix the issue to ensure smooth proceedings. If you found it challenging, you can also seek professional help to resolve the concerns on your behalf.

4. Publication of the Trademark and Issuing

Lastly, the approved trademark will be published in the official EU Trademark Bulletin. The publication remains on the site for 3 months for third parties to review and file a notice (if they find similarities with their trademark). However, if no one issues any notice within the 3 months during register trademark EU, your trademark will be issued successfully.

Conclusion

EU trademark registration is essential for smooth and legal business operations. It offers added protection and prevents the risk of copying across 27 countries. Following proper proceedings helps you have a smooth and hassle-free registration process.